The German sportswear giant is the latest company to cut ties with the rapper and designer after his recent antisemitic outbursts and other provocations.
The antisemitic outbursts and provocations by the artist now known as Ye have raised questions about how much offensive behavior companies are willing to tolerate from a proven moneymaker.
The rapper, who now goes by Ye, made remarks on Instagram and Twitter that were widely criticized as antisemitic. They came after he wore a “White Lives Matter” shirt at Paris Fashion Week.